Any day now, CNN, MSNBC, FOX News, are all going to be talking about the new jingle for Mike'd Up, Francesa on the Fan, whatever the show is called.
One thing i quickly learned during Mike's brief discussion with a caller about the progress on the new jingle is that the "jingle companies do not work in August." Did someone in the jingle industry die in August and that is why all jingle companies take the month off? Can the jingle industry really be that successful that they can afford to not work an entire month? When you are working all year making up jingles for Charmin, 1800 Matress and others, does it just fry your brain to the level of a guy with a high end crank addiction that you just need to check out, go to Bali for a month and just get all jingles out of your brain? If you know more about this please tell me.
A little research on that magical invention called Google uncovered that a company called JAM Creative Productions created the original jingle and according to Mike they are hard at work, after their August hiatus creating a new jingle. BUT there is competition... From an average Joe like you and I, who has created a jingle that's got Mike humming it's tune. Mikey likes it and well this jingle just might make the show.
Congrats Average Joe. We are proud of you. We hope you win because if you do, it will be a win for all of us that work in August and for every caller who suggested something to Mike and simply was waved away.
Here's what Mike had to say about the state of the jingle:
"There’s not a contest. What happened was the jingle companies didn’t work in August (hmm, sound familiar?), so they are now producing the new stuff for the show. Now since then, somebody sent in some new stuff, who was actually a, he was a professional musician and he sent in some stuff which was not asked for and it turned out that they played it for me and it was really good. And so we called the guy up and we said “we need you to change the lyrics a little here and change the lyrics a little here” and he said “I’ll gladly go in the studio and get it back to you within a couple of days.” Well we haven’t gotten it back yet but the guy sent over some really interesting, interesting stuff. And if somebody does send us something that’s good, we’ll acknowledge it and we may even use it and we would pay you for it. I mean, so we’re still looking. But not stuff that you’re gonna do in your garage though. It’s got to be professional stuff.”
And Now, A Note From Brian Powell
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